TAC Universe delivers full-service digital marketing across Egypt, the UAE and Saudi Arabia — from performance marketing and media buying to video, AI and PR production, data, and technology. Every service runs on data-first decisions, AI-powered optimization, and 14 years of regional expertise, built to work together so brands grow with clarity and consistency.
Services
What We Do
1
PERFORMANCE
MARKETING
& MEDIA BUYING
A certified media buying agency managing 50M+ EGP in annual ad spend across Meta, TikTok, Google and Snapchat. We turn ad spend into measurable revenue — averaging 3x ROAS in the first 90 days.
- Media strategy & planning
- Paid social & paid search
- Conversion optimization
- Budget efficiency & ROAS optimization
- Performance reporting & dashboards
2
VIDEO
PRODUCTION
(HIGH, MEDIUM & SHORT-FORM)
Digital-first video built for the platforms your audience actually uses — planned, shot and cut for YouTube, TikTok and Instagram, then measured against results. One shoot, every format.
- Digital campaign & hero films
- Short-form video: Reels, TikToks and Shorts, ad-ready
- Product & e-commerce content
- Events & activations
- Full post-production (TV commercials on request)
3
AI CONTENT
PRODUCTION
Campaign-grade video made with AI, built around your real product — not a lookalike. 6–10 pieces a month, delivered in days. Choose Full AI or Hybrid (part-shot, part-AI).
- Product-exact AI video
- Hybrid production (semi-shot + AI post)
- Arabic-native, set by hand
- 6–10 pieces a month, days not weeks
- Every frame reviewed for realism
4
DIGITAL PR
& INFLUENCER
PR built for the feed, not the press release. We create brand stories that live where your audience already is — through creators, UGC and earned coverage — then amplify what works.
- Influencer partnerships (sourcing, negotiation, long-term)
- UGC & creator content
- Brand narrative & messaging (PR guidebook)
- Earned media & coverage
- Monitoring & measurement
5
BRAND, CREATIVE
& CAMPAIGN
STRATEGY
Brand and campaign strategies that align story, content and media buying into one growth system.
- Campaign concepts & narratives
- Brand positioning & messaging
- Integrated creative systems
- Always-on & launch campaigns
6
DATA,
ANALYTICS
& INTELLIGENCE
We turn data into clarity — dashboards and performance intelligence that guide smarter decisions.
- Real-time dashboards
- Automated reporting
- KPI frameworks
- Data visualization & insights
7
DIGITAL
EXPERIENCES
& PLATFORMS
We build and optimize websites and digital experiences that support marketing, conversion and scale.
- Websites & landing pages
- E-commerce platforms (Shopify, WordPress)
- CRM & marketing integrations
- Conversion-focused UX
8
ZOHO SETUP,
ADOPTION &
ENABLEMENT
As a Zoho Partner, we take organizations beyond implementation into real adoption and measurable efficiency.
- Zoho CRM, Projects, Analytics, People & Creator setup
- Marketing, sales & operations workflows
- Dashboard design & reporting structures
- Team onboarding & adoption support
- Ongoing optimization & scalability
HOW WE WORK
Our Growth-Driven Delivery Model
SIMPLE. CONFIDENT. COMPETITIVE.
WHY BRANDS
CHOOSE US
1
Data-driven at every level
2
Video, AI and PR production under one roof
3
Performance marketing and media buying expertise
4
Certified Zoho Partner with real adoption focus
5
Regional execution across Egypt, UAE, and KSA
Let’s Build Your
Growth Engine
We partner with brands at every stage of their digital journey, focusing on what actually moves the business forward. Our services are built to work together, combining strategy, content, media, data, and technology, so brands can grow with clarity, confidence, and consistency, not scattered efforts.