Branding is a crucial part of any successful business. An effective brand not only serves as an identity but also provides customers with a sense of trust and familiarity. It can be used to differentiate from the competition, boost marketing campaigns, and build customerrelationships. Creating a strong brand involves careful consideration of your company’s values,…
WHO RUN THE WORLD? MILLENNIALS! Gen-Y aka Millennials (born between 1981 and 1996 ) grew up living through a bunch of scary, exciting crises and breakthroughs, so it’s only natural that they’re fueled and hot-bloodedly driven by their subsequent mistakes, lessons and values. Environmental crises, economic recessions, revolutions, segregation, greedy capitalism, debts, post-modern-day colonialism, pandemics,…
In the world of marketing and advertising, it is absolutely crucial for your brand to stay relevant. Even if you are offering the best product or service in the world, if your communication is not catchy or relevant to the consumer, in the sense that it evokes something inside them, chances are they will lose…
Hello, I’m Omar Osman, Chairman & Founder of TAC UNIVERSE. Today I want to talk about an important word that I’m really interested in, “VALUE”. You’re always looking for ways to “do more with less” and “work smarter not harder.” Fortunately, in this day and age, there are many ways to drive more value and…